Key Technology B.V.

Product Marketing Manager

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Hasselt, Belgium, 25-30% travel, mainly Europe
Food, industrie
20 nov. 2020

Product Marketing Manager

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Bedrijfsprofiel

Key Technology is a leading global food machinery manufacturer supplying automated inspection, conveying and other processing equipment for potatoes, vegetables, fruits, nuts, confections, dairy and other food processing applications. Key’s product technology helps its customers improve product quality, maximize yield and reduce costs.

Key Technology’s success is founded on a deep understanding of its customers’ business and the opportunities and challenges they face. Through that understanding Key Technology develops product and service solutions uniquely positioned to help food processors reach their product quality, safety and profitability objectives.
Are you ready to help build a competitive advantage for Key Technology in the market?
You just might be the Product Marketing Manager we are looking for!

Functie omschrijving - Product Marketing Manager

Define and execute the product go-to-market strategy

  • You gather and process market information, customer feedback and input from internal stakeholders in order to identify the opportunity size, growth drivers and success factors in each market segment.
  • You develop and implement the global go-to-market strategy for Key Technology’s automated inspection products and services. You create a differentiated positioning in the market and communicate to customers a winning value proposition.
  • You work together with Technical Product Managers and colleagues in Marketing Communication, Sales and Service to align cross-functional actions with product positioning and the go-to-market strategy.
  • You report to the Global Marketing Director.

Functie eisen - Product Marketing Manager

Strategic communicator

Requirements

  • University degree in a business, engineering or a technical field.
  • At least 5 years of relevant experience in an industrial technology B2B market space.
  • Food industry experience is a plus.


Competences

  • You excel at strategic marketing, market analysis and business planning.
  • You are an influencing communicator in Dutch and English, both spoken and written.
  • You know how to work across business functions to gain support and elicit action from internal stakeholders by presenting the strategic, financial and development direction for the product line.

Aanbod

At Key Technology you will find a challenging and exciting work environment to support your professional and personal growth.
An attractive remuneration and extra-legal package are designed to attract and retain world-class candidates.

Interesse in Product Marketing Manager ?

Key Technology has outsourced the recruitment and selection for above mentioned position exclusively to Ceres Recruitment.
Further information can be obtained by reaching out to Christine Coucke +32468036887 or Reinhilde Petiels +32486321668
Applications via www.ceresrecruitment.be.
For more information, please visit the company website at https://www.key.net/en/.
A personality questionnaire will be part of the recruitment process.

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